Ad Creatives

Introduction to Ad Creatives

Ad Creatives determine the look and feel of your ad. If possible you want to set up a couple of different Ad Creatives for your Ad Set to find a candidate that works well for you. Always make sure th…

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Updated 1 week ago by Joakim

The Art of Writing Great Headlines

Writing a catchy headline can to a great extent be described as an art form. A great headline catch the attention of your audience and make them want to read the story. So, what are the most importan…

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Updated 1 week ago by Joakim

Choosing the Perfect Image for Your Content

The saying goes ”A Picture is worth a thousand words”. And the saying is not too far off. Articles containing relevant images have 94% more total views than articles without. If you are not sure abou…

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Updated 1 week ago by Joakim

Adding a sclid macro to your Ad Creatives

To measure time spent on your landing pages and conversions on your website, your Ad Creatives must include the sclid macro. Implementation. Include the sclid macro as a query parameter in the Click…

Joakim
Updated 1 week ago by Joakim

Ad Creative Optimization

Click-through-rate (CTR) is important to successfully compete for impressions (when you run Ad Sets with a set click volume). By optimizing on CTR a majority of the impressions of an Ad Set will be a…

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Using your own impression tracker

Strossle always measure impressions for your ad, still you might want to track impressions yourself as well e.g. in cases where you want to collect impressions from all your advertising channels in a…

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Including referrer in your click URL

You can see what domains you are receiving visitors from by including a parameter with the value of [hostname] in your Click URL when setting up your Creative. Here is an example of what a Click URL…

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Updated 1 week ago by Joakim

Ad Specification

Image Required Image size 1200px x 627px Headline Required Max length 115 characters Body Optional Max length 125 characters Brand name Required Max length 40 characters Programmatic. All Strossle in…

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Measuring conversions per Ad Creative

Strossle Analytics can be configured to measure number of conversions generated per Ad Creative. Implementation. Implementation on the landing page. Implement the following code snippet across your e…

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Updated 1 week ago by Joakim

Measuring engagement with your landing page

Our Strossle Analytics script is measuring time spent on the landing page given that you came to the landing page by clicking a Strossle ad. The script does this without collecting any personal data.…

Joakim
Updated 1 week ago by Joakim

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