Finding and using fonts for your widget
Customizing your widgets using Additional CSS
Using passbacks when widget is empty
Disable device storage (localstorage, cookies)
How can I use a preamble for my v2 widgets?
How can I use the article source for my v2 widgets?
Adding a widget to your site
Testing the widget on a live site
Testing the widget in your test environment
Selecting articles to recommend
Elements of an article recommendation
Images in content recommendations
Can I have more than one widget?
How do I add multiple widgets to a page?
How do I add a widget in an iframe or through Ad Manager?
Does the widget work with infinite scroll?
Can I use the widget in WordPress?
Will the widget affect my Google ranking or SEO?
Will the Strossle widget slow down my website?
How does Strossle measure impressions?
Do you use other methods than cookies for storing or accessing information on a user's device?
Introduction to Ad Sets
Prioritization of Ad Sets
Targeting Article Categories
Targeting Site Types
Choosing Delivery Mode For Your Ad Set
Introduction to Ad Creatives
The Art of Writing Great Headlines
Choosing the Perfect Image for Your Content
Using your own impression pixel
Including referrer in your click URL
Why is my campaign not getting enough traffic?
Can I select or exclude certain publishers?
Why does currency of my campaigns differ?
Can I change currency?
How does Strossle handle traffic from bots?
Can multiple Creatives from the same Ad Set show up in the same placement?
Why does my tracker report less clicks or impressions?
Updated by Joakim Stenberg
There might be several reasons why you are not getting the traffic you expected, these are some potential explanations:
- If you get very few impressions it is because your price is too low in relation to the quality of your content (the click-through-rate is too low).
- If you get a very low CTR, you need to improve the attractiveness of your ad. Make the headline and/or image more click-enticing.
- If you don't want to change the ad, you have to increase the price. That way the ad will be more competitive and get more impressions/clicks.
- It might also be that you have narrowed the targeting too much. Opening up for a larger audience will of course allow for more traffic.